It all started in Chicago as a young writer publishing my first novel at 19-years-old with Melissa Giovagnoli. After school at Loyola University & UW-Madison I went on to be the Marketing Manager for Heather Brown Art in Honolulu, Hawai’i negotiating licensing agreements major brands in the surf industry such as Billabong, Rip Curl, and Japanese Airlines and producing Heather’s first apparel collection. I landed in Portland, Oregon in 2013 to work 6+ years as a commercial film and photo producer for brands such as Nike, Lifeproof, CLIF Bar, Vivobarefoot, Iconix Brand Group New York, Riddell, and more mostly in the outdoor, fashion, and lifestyle industry. I joined Safilo Group Italia as the Creative Manager with a major focus on Smith Optics North America & Europe. I’ve been working independently since 2016. Most recently, rebranded and built Roamers Brand as the Marketing Director. Finally, I am the co-founder of Ninety Collective, a boutique creative agency and experience. I work on independent branding projects and large scale productions. I stay creative as a writer, surfer, and artist hoping to publish my second book by 2020 and continue various art collaborations in the Portland Metro Area.
Features & Publications
EMPIRE GREEN CREATIVE AGENCY PRODUCER - Negotiated funding with financial backers, controlling and allocating budget and resources. Organized production crew, equipment, location, and schedules. Supervised photography and film projects from preproduction, production, thru post production. Lead development and execution for final advertising/digital materials from project inception to final delivery. Manage client relationship and communication regarding project timelines, budgets, and deliverables. Manage agency client work flows, estimates, invoices, and communicating updates or deadlines. Client management for Nike, Iconix Brand Group, Rocawear, Marc Ecko, La Belle, Riddell Sports, Ultralights, Pixellu
SAFILO PACIFIC DESIGN CENTER - SMITH OPTICS CREATIVE MANAGER - Managed brands creative, marketing, product, and sales integration. Responsible for seeing project execution from the product inception, marketing/creative ideation & campaign planning to final commercial and trade production and execution. Lead multiple internal teams, agency partners, and contractors organizational communication, budgets, and timelines. Responsible for refining work-flows and Smith brand evolution to create space for the future adoption of Safilo Corporate brands (Carrera, Dior, Polaroid, Celine, Havainas+).
CREATIVE PRIORITY & ROAMERS BRAND MARKETING DIRECTOR - North America marketing director and Pacific Northwest sales & marketing.
LIFEPROOF SOCIAL MEDIA & TALENT/ATHLETE - Ambassador, producer, writer, photographer, and content creator for the LifeProof summer road trip. A 2-month road trip along the East Coast USA alongside adventure photographer, Catherine Aeppel, living in a van, embracing a minimalist lifestyle while exploring the country. Additional Endorsement: Verizon Wireless, Opt Overland, Otterbox